Welcome to the Salad Society

 

People love McDonald’s. People love salads. People do not love McDonald’s salads.

Yet the fact is, they love the ingredients that go into McDonald’s salads. So we created a fake pop up salad restaurant to gently manipulate people into eating McDonald’s salads. And they loved them. They actually loved them.

mcd_salad_fb_cous.jpg

On social media, we asked the important questions.

mcd_salad_fb_tomato.jpg
Previous
Previous

PRICELINE | Feel Like a Big Deal

Next
Next

NAC | Mapping Out Myths